Branding Portfolio Pricing Web Design Branding Branding Branding Branding Branding Branding Branding Impact Impact Web Branding Service

5 Tips to Make Your Designs Powerful

image of 5TipsPowerfulDesign-FeaturedImg

Making a great website

You probably can’t wait for your new website to go live if you’re planning one. However, speeding things often leads to errors that have an impact on the functionality of your website

Yes, there are many publications online that claim to show you how to build a website in just ten minutes. However, you’ll probably only receive another disliked online space. Once people find your website among the other options available, it should not be anything that scares visitors away rather than converting them to a sale.

1. Study the Market

By doing better research on your product, your customer, and your competition you will be able to determine:

  • Your position in the customer’s mind in relation to competition. Or, if you’re still getting started, figure out what your rivals aren’t offering right now.
  • What advantages or unmet needs does the customer seek, and can your product provide those, or does it require more refinement?
    Become familiar with market trends and client expectations.
  • How does the buyer decide whether or not to buy something, and how can your marketing help?
  • What message should you send to that customer specifically related to your website and digital marketing strategy?
2. Less is More

White space is an empty area without any writing or other things in it, it’s the part of the design where air can flow through it.

One of the design strategies that is more difficult to master than others is this one.
Studying minimalistic design is a useful technique to acquire the ability to use white space.

This approach is based on the tenet that “less is more” and that a graphic should only contain the absolute requirements.

Make things as simple as possible but no simpler.  Albert Einstein, 1879

3. Visual Hierarchy

The goal of visual hierarchy is to prioritize some items visually over others. Simply said, it refers to the way that headers are larger than subheadings, which are then larger than a box of text.

The same holds true for pictures, graphics, icons, and even hues. You can draw attention to a design focal point by using visual hierarchy guidelines. This establishes a visual harmony and initiates a visual information flow for the spectator.

For some people, visual hierarchy comes naturally, but it must be learned by others. You can learn more about visual hierarchy in an excellent article on our site.

4. Stay Organized

Just as crucial as picking the ideal fonts and colors is maintaining organization while designing. You can focus more on creativity when all of your resources are available and ready to use.

Make sure you perform the following when adding photos, icons, or other graphics to your design tools:

  • Give the files names that are simple to remember.
  • For your project, make a primary folder.
  • If you can, create subfolders for different sorts of assets.
5. Trust the Process

This is what we mean by not taking shortcuts or jumping through hoops while developing anything.

 You have a higher chance of producing an effective design when you trust the design process, we have provided a design procedure for you to use below:

  • Brainstorm idea
  • Plan and outline
  • Gather assets
  • Written content
  • Research visual inspiration
  • Start designing from scratch
  • Add all content
  • Proofread
  • Finalize design
  • Start converting the prototype


Check all the work of Xpansion Design here.

Share Article